AWARD SEASON 2007
ONLINE ADVERTISING
SPECS:
728px by 90px
FORMATS:
Flash and Backup .GIF, .JPG and .GIF
MAX FILE SIZE:
<30K .GIF - 35K Flash. Anything larger must be third party served.
DURATION:
2 Weeks
RATE:
$7,000 / 2 Week Duration
UNITS:
5 Maximum. October to February - FYC ads only.
NOTES:
  • Five “For Your Consideration” Units Only.
  • Advertisers must be existing or past print advertisers in Below the Line.
TARGET AUDIENCE: (The following %s are from BTL’s Filmmakers Screening Series registrants)
  • 21% Academy of Motion Pictures Arts and Sciences (AMPAS)
  • 13% Academy of Television Arts and Sciences (ATAS)
  • 3% BAFTA
  • 72% IA members belong to an Guild or Society (i.e. ASC, ADG, CGD)
  • 15,768 hits per two week period from Sept 12 to March (Google Analytics 2005-2006 report)
  • 83% of our registrants VOTE! (AMPAS, guild or society)
THE ONLY ONLINE WAY TO REACH BELOW-THE-LINE VOTERS
 OCTOBER NOVEMBER DECEMBER JANUARY FEBRUARY
Oct 1 - Oct 14
Oct 15 - Oct 28
Oct 29 - Nov 11
Nov 12 - Nov 25
Nov 26 - Dec 9
Dec 10 - Dec 23
Dec 24 - Jan 6
Jan 7 - Jan 20
Jan 21 - Feb 3
Feb 4 - Dec 17
1 BOOKED BOOKED   BOOKED BOOKED   HOLD HOLD HOLD   U
2   BOOKED   BOOKED HOLD           N
3                     I
4                     T
5                     S

Please contact Patrick Graham at
818.888.5946 x200 or patrick.graham@btlnews.com

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